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Adidas eyes China
Last Updated(Beijing Time):2006-06-12 11:48
Adidas AG expects sales growth in China to help it overtake Nike Inc as the No. 1 sporting-goods maker, Erich Stamminger, management board member in charge of the three-stripe brand, told WirtschaftsWoche. The company targets Adidas brand sales of 1 billion euros (US$1.26 billion) in China by 2010, Stamminger told the magazine. If China and Japan continue developing as they are now, they will probably be the world's second and third-biggest markets for sporting goods after the United States in 2010, he said.
Source:Shanghai Daily 
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