Changan Master will satisfy Pakistani's pursuit of a good car
ISLAMABAD, Oct 13th (Gwadar Pro) – From January to August of 2021, Master Changan, a joint venture initiated by Changan Automobile, China and Master Motor, Pakistan, completed the sales volume of 12,700 units, reaching a year-on-year growth of 459% and a new record. It is expected that the annual sales volume in Pakistan will exceed 20,000 units in 2021, and become a new overseas core market for Changan.
In 2018, Changan Automobile and Master Motor signed a joint venture frame agreement. A number of Master Motor representatives attended the signing ceremony including Executive Director Nadeem Malik, Project Director Danial Malik, Chief Financial Officer Nadeem Khan, and Marketing Director Shabbir Uddin. Changan was represented by Overseas Department Chairman Wang Huanran and Pakistan Project Director Yao Chongyan. Mr. Wang mentioned that as China’s only all-time strategic partner, Pakistan participates in an ironclad relationship between the two countries. And with the momentum of One Belt, One Road initiatives and China-Pakistan Economic Corridor projects, the parties believe that the demographic advantage will gradually show its benefits. According to the relevant authority’s forecast, Pakistani automobile sales volume will potentially reach 500 thousand annual units by 2030.
Master Changan’s spokesman told Gwadar Pro that automobile is committed to providing convenient sales and service experience for end users. In the future, changan Automobile will continue to expand its sales network layout and is expected to reach 40 sales network points by 2025.
The joint venture factory of Changan in Pakistan not only improves the local automobile manufacturing technology and level, promotes the integration of Pakistan's automobile industry chain, but also indirectly drives local employment, tax revenue and economic development. More than 2,000 people were directly employed and tens of thousands were indirectly employed.
In the future, Chang 'an Automobile will keep up with the belt and Road initiative and continue to deeply cultivate the Pakistani market. We will increase investment in product research and development, localization, marketing system and brand building, including the introduction of a number of new energy products of right-side passenger car brands, such as sedans, SUVs and electric vehicles, to meet the pursuit of local consumers for a better car experience.