Photo taken on Nov. 20, 2020 shows the opening ceremony of the "Daka China" Global Communication Event in Wenzhou, east China's Zhejiang Province. (Xinhuanet/Liang Yurou)

"DaKa China", an international Internet communication event, opened on Friday in Wenzhou, east China's Zhejiang Province.

Over 40 Internet influencers from about 20 countries witnessed the opening of the one-month media tour, and 44 popular scenic spots in Zhejiang Province were introduced to a global audience at the opening ceremony.

"DaKa" is a Chinese word often used by social media users, referring to the practice of registering one's presence at a famous location.

Under the theme, global participants are invited to embark on the journey to these scenic spots to experience local culture and share their travel experiences online through various mediums such as short videos and live-streaming.