New Hongshan culture findings shed light on ancient China's brilliance2025-03-10
Three new jade dragons unearthed in 2024 from the Hongshan culture, a Neolithic civilization that emerged around 6,500 years ago in north China, have offered new evidence of the brilliance of ancient Chinese civilization.

SW China's pumpkins go global, boosting rural export2025-03-08
Yang Chuang, a farmer in a remote village in southwest China's Guizhou Province, harvested over 700 tonnes of pumpkins last year, which were processed into dehydrated pumpkin strips and exported to the Republic of Korea (ROK).

Ice fishing becomes new spotlight in NE China's booming ice-and-snow economy2025-03-07
Since the first ice holes of the season were carved into Lianhuan Lake in Heilongjiang, on Dec. 27, 2024, the northernmost Chinese province has been buzzing with action -- waves of tourists eager to experience the region's winter tradition of ice fishing and reel in bumper catches.

Chinese youngsters pursue joy via emotional value consumption2025-03-06
In a bustling mall in southwest China's Chongqing Municipality, 21-year-old Xu Yuxi carefully shakes a colorful blind box, her eyes narrowed in concentration. The college student is hunting for a "hidden edition" figurine, a weekend ritual she calls her "little escape" from academic stress. "If I get the rare one, it feels like I have won a tiny lottery," she said.

China's youth redefining wellness culture with precision, style2025-03-06
During her lunch break, 28-year-old office worker Li Qing heads straight to a chain health center in a bustling mall in southwest China's Chongqing Municipality, relying on a rejuvenating session of massage and moxibustion to combat work fatigue.

"Ne Zha 2" makes history as first non-Hollywood film to surpass 2 billion USD2025-03-04
Chinese animated blockbuster "Ne Zha 2" has become the first non-Hollywood film to exceed 2 billion U.S. dollars in global earnings, including presales, according to data from ticketing platform Maoyan.

China's coffee capital brews new blend of culture, tourism2025-03-03
As the coffee harvesting season has arrived, a city known as China's coffee capital in Yunnan Province is alive with the aroma of freshly brewed coffee. With coffee-themed manors, streets and cultural fairs developed, the city has become a hotspot for coffee enthusiasts and tourists alike.

World's largest ice-and-snow park concludes with record-breaking tourist visits2025-02-27
Harbin Ice-Snow World, the world's largest ice-and-snow theme park, officially closed its 26th edition on Wednesday evening in the city of Harbin, capital of China's northernmost Heilongjiang Province, attracting a record-breaking 3.56 million tourist visits, said the park's operator.

Smelly, sweet, and now ubiquitous: durian's rapid growth in China2025-02-22
Whenever a news story about durians pops up in China, the conversation inevitably divides into two camps: durian lovers and durian haters. For some, this tropical fruit is a beloved delicacy, while its pungent aroma is enough to send others running for the hills.

Live performance boom a boon for cultural, tourism consumption2025-02-22
Li Xiaoxue, an avid follower of live shows in 30s, still feels elated and exultant thanks to a hip-hop performance she watched last December.

Turkish girl discovers charm of Chinese culture2025-02-21
Nursena Burus, a 19-year-old from the historic city of Manisa on Türkiye's Aegean coast, has developed a taste for Chinese culture thanks to its food and her travels around the country.

Tourist trains gaining popularity among seniors2025-02-19
Chinese consumers have indicated a growing interest in taking dedicated tourist trains, with rising search volumes related to the sector seen, following the country's plan to retrofit tourist trains to make them more senior-friendly.

"Ne Zha 2" box office success ignites merchandise craze2025-02-19
"30 million achieved!" reads an announcement by FunCrazy, a creative toy brand, in its official Xiaohongshu post on February 16. The post, featuring an image of a Ne Zha collectible figure, marks a record-breaking milestone in less than a month: the co-branded crowdfunding campaign for the official movie "Ne Zha 2" merchandise surpasses 30 million yuan.